Skip to content
DUE TO GOVERNMENT GUIDELINES AND TO KEEP OUR TEAM AND FAMILIES SAFE, DELIVERY TIMES ARE DELAYED AND ARE RUNNING AT APPROXIMATELY THREE WEEKS.
DUE TO GOVERNMENT GUIDELINES AND TO KEEP OUR TEAM AND FAMILIES SAFE, DELIVERY TIMES ARE DELAYED AND ARE RUNNING AT APPROXIMATELY THREE WEEKS.

Seedling & Bloom

The Story

A few of you might know that last year I had a baby, a little girl and our home since her arrival has never been the same. The abundance of beautiful flowers and gifts that we received was overwhelming and as a staunch neutral interiors kind of girl, I suddenly found myself surrounded by colour... and guess what... I liked it.

When we began to put the things away, the house felt a little less cheery. I missed the rosey hues and vibrant spring blooms and I felt inspired to do something about it. Another new factor in the equation was that everything now needed to be machine washable (!) and so I set myself the goal to design a kitchen and homeware collection that was 100% cotton, versatile and colourful.

Wanting a subtle floral theme with the meanings of flowers woven into the fabric, I chose the hydrangea for devotion and moss for maternal love as my inspiration. And so after many months of looking after a new baby, of nurturing her and seeing her grow, the collection came together and Seedling & Bloom was born.

 

All in all, a labour of love and dedicated to my daughter.

Previous article Harrods
Next article A day in the life, photoshoots...

Comments

Charlotte - June 21, 2017

Gorgeous story!

Leave a comment

Comments must be approved before appearing

* Required fields